Sonos x Speakers Corner Quartet — Further Out Than The Edge — Teaser

'The Sonos Era 300 spatial audio speaker is the closest you'll get to having your music performed live in your living room'.

To support the launch of the revolutionary spatial audio speaker and as part of a brand objective to reconnect with music culture, I was asked to support the team by leading the creative direction of their UK brand activation.

Working closely with Sonos Sound Experience team, Spud Agency, Portico Studios, Deya scents & Speakers Corner Quartet, I developed a ‘Muso meets Mad Scientist’ concept that would transform the venue into a ‘home from home’ for the band, taking guests on an immersive spatial audio journey, with a narrative designed to engage in an emotive and highly memorable way.

Influencers and creators along with industry media and special guests were greeted by midi controlled robots playing acoustic instruments. They were then treated to a film screening of Speakers Corner Quartet's promo 'Topanga' in full Dolby Atmos and to preview a further 5 tracks form their inaugural album 'Further Out From the Edge' mixed exclusively for the event in Dolby Atmos and played back using the Era 300.

Finally, guests were drawn into a ‘living-room style’ live performance featuring special guests including Kae Tempest, LEIHLA, Confucius MC and Joe Armon-Jones.

Credits